Manama, 5th February 2024
ZEEKR, an innovative EV brand, is proud to be associated with Asia Motors, a division of Y.K Almoayyed & Sons and is set to revolutionize the Automotive Industry.
The Press conference and Media test drive experience of the brand was held at the Jumeirah Gulf of Bahrain resort. The grand event was attended by VIP guests, including H.E. Mr. Ni Ruchi, Ambassador of China to the Kingdom of Bahrain, Mr. Farouk Almoayyed, Chairman, Y.K. Almoayyed & Sons group, Board of Directors of Y.K. Almoayyed & Sons, in addition to local and regional ZEEKR executives, and a host of media and social elites from Bahrain.
ZEEKR offers a diverse range of premium electric vehicles. In GCC countries, ZEEKR has debuted its ZEEKR 001, a full electric shooting brake that holds four Guinness World Records in the electric car category, and the ZEEKR X, an urban SUV designed for performance and style.
ZEEKR is committed to leading the electrification and innovation of the automobile industry. The company's in-house R&D capabilities, combined with a deep understanding of products and high operational flexibility, allow for fast product development, launch, and iteration, high energy density, and excellent safety.
The ZEEKR Design center, based in Gothenburg, Sweden, plays a pivotal role in shaping the brand's distinctive aesthetic. Under the leadership of Stefan Sielaff, Deputy Senior Vice President for Design, the design team focuses on creating a seamless interaction between people and their vehicles.
Wang Hao, ZEEKR MENA Regional Director, added: “ZEEKR is excited to bring our technologically advanced premium EVs to the Bahraini market. With meticulous design and a strong commitment to sustainability, we aim to redefine automotive standards in the region. We look forward to the Bahrain market experiencing the innovation and luxury that ZEEKR vehicles offer as we establish ourselves as a leading brand in premium electric vehicles.”
With its unwavering commitment to innovation, sustainability, and customer satisfaction, ZEEKR is poised to redefine the electric mobility landscape. Stay tuned for exciting developments as ZEEKR continues to lead the way towards a greener, more connected future.
About ZEEKR
ZEEKR is a global premium electric mobility technology brand, aiming to create a fully integrated user ecosystem with innovation as the norm. The brand uses the Sustainable Experience Architecture (SEA) and includes its own battery technologies, battery management systems, electric motor technologies, and electric vehicle supply chains. ZEEKR's values are equality, diversity, and sustainability. Its ambition is to become a true mobility solutions provider.
ZEEKR has its R&D center in Ningbo, Hangzhou, Gothenburg, and Shanghai, with state-of-the-art facilities and world-class expertise. The engineering team works on core technologies such as vehicle architectures, powertrains, chassis, and advanced driver assistance systems (ADAS). They also collaborate with start-ups, innovation centers, and universities in Sweden and around the world to pave the way towards future sustainable mobility.
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About Asia Motors
Asia Motors Bahrain, a division of Y.K. Almoayyed & Sons, is a leading dealership offering top Chinese car brands. We provide seamless car buying experience with a knowledgeable sales team and comprehensive after-sales services including maintenance and repairs.